Only about 12% of companies have sales and customer-facing teams that are truly aligned. The other 88% struggle with ridged operating silos that divide teams and add risk to investments designed to foster new growth.
Gaps in your sales process and methodology that don’t consider the specialized roles played by all of your sales and customer-facing teams, make it difficult to achieve sustainable growth. Product, service, branding, marketing, sales and customer success teams all have a role to play, and all benefit from closer alignment. The good news? Most silos can be knocked down faster than they were built – if you know where to start!